London, November 2024 – The Sri Lankan tourism delegation, NKAR, made a significant impression at the World Travel Market (WTM) London 2024, one of the world’s most prestigious global
travel and tourism exhibitions. Held from November 4th to 6th at ExCeL London, the event brought together industry influencers, travel experts, and tourism boards from across the globe.
At the Sri Lanka Stand – N12-210 (Asia Stand – Sri Lanka Booth), Stall No. 84, the NKAR team engaged in three days of continuous networking, forging new partnerships and promoting Sri Lanka as a premier tourist destination. The first two days were filled with productive meetings, while the third day concluded on a high note.
WTM London 2024 served as a key platform for travel professionals to explore emerging trends, from sustainable tourism to technological innovation in the travel sector. The event welcomed thousands of visitors and exhibitors, offering valuable business connections and highlighting new global travel opportunities.
Sri Lanka’s presence underscored its commitment to attracting tourists through its rich heritage, pristine beaches, and diverse adventure tourism offerings. NKAR’s participation helped reinforce the island’s appeal to international visitors and business partners alike.
As WTM London 2024 comes to a close, the Sri Lankan delegation is set to build on the connections made and further drive tourism growth. Travelers and potential partners who were unable to attend are encouraged to reach out to explore future collaboration opportunities
